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How to make a financial strategy for Brexit

Whatever the eventual details and impacts, businesses need to treat Brexit like a recession.


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Tags: Cranfield School of Management, featured learning, featured leadership,

Malcolm McDonald's Ten Guidelines for Profitable Key Account Management

Key accounts are customers who help their suppliers grow, and consequently, they wield significant power. Although they are...


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Tags: Cranfield School of Management, featured learning, featured leadership,

What will supply chains look like in zero carbon Britain?

The policy commitment to make Britain the first zero carbon nation by 2050 has all kinds of implications for supply chains,...


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Tags: Cranfield School of Management, leadership, featured learning,

Key Account Management - Negotiating with Key Customers

Strategic negotiation is a fundamental competence for key account managers. Many key account managers still struggle to move...


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Leadership development - worth the investment?

Here at Cranfield Executive Development, we work hard to ensure that our leadership development programmes consistently...


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Are you ready to grill the Finance Director?

‘Wrongful trading’ is what happens when a company takes on credit knowing it won’t be able to pay the money back when it falls...


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True or False? Challenging common assumptions about organisational change

While working with organisations undergoing change, we have noticed several common ‘truths’, which are often taken as read....


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5 minutes with Dave Black: My Sales Directors’ Programme experience

As part of his executive development Dave attended Cranfield’s Sales Directors’ Programme, so we spent five minutes with him...


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Supply chains and Brexit - To stockpile or not to stockpile?

The initial flurry of advice from Government to businesses suggested stockpiling after Brexit would be a ‘good thing’. Now...


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Tags: Cranfield School of Management, leadership, featured learning,

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