--- title: Cranfield Executive Development Blog | influence description: influence | --- [![Marques-SoM](https://blog.som.cranfield.ac.uk/hs-fs/hubfs/Marques-SoM.png?width=85&name=Marques-SoM.png)](https://www.cranfield.ac.uk/som)   - [Home](https://blog.som.cranfield.ac.uk/knowledge) - Featured - [CEO Summit](https://blog.som.cranfield.ac.uk/knowledge/tag/ceo-summit-2021) - Categories - [Changing World of Work](https://blog.som.cranfield.ac.uk/knowledge/tag/changing-world-of-work) - [Digital Transformation](https://blog.som.cranfield.ac.uk/knowledge/tag/digital-transformation) - [Economics](https://blog.som.cranfield.ac.uk/knowledge/tag/economics) - [Entrepreneurship](https://blog.som.cranfield.ac.uk/knowledge/tag/entrepreneurship) - [Finance and Accounting](https://blog.som.cranfield.ac.uk/knowledge/tag/finance-and-accounting) - [Implementation](https://blog.som.cranfield.ac.uk/knowledge/tag/implementation) - [Leadership](https://blog.som.cranfield.ac.uk/knowledge/tag/leadership) - [Logistics and Supply Chain](https://blog.som.cranfield.ac.uk/knowledge/tag/logistics-and-supply-chain) - [Organisational Behaviour](https://blog.som.cranfield.ac.uk/knowledge/topic/organisational-behaviour) - [Organisational Resilience](https://blog.som.cranfield.ac.uk/knowledge/topic/organisational-resilience) - [Strategic Marketing and Sales](https://blog.som.cranfield.ac.uk/knowledge/tag/strategic-marketing-and-sales) - [Strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy) - [Sustainability](https://blog.som.cranfield.ac.uk/knowledge/tag/sustainability) - [Executive Development](https://blog.som.cranfield.ac.uk/knowledge/tag/executive-development) - Content - [Articles](https://blog.som.cranfield.ac.uk/knowledge/tag/article) - [Whitepapers](https://blog.som.cranfield.ac.uk/knowledge/tag/whitepaper) - [eBooks](https://blog.som.cranfield.ac.uk/knowledge/tag/ebook) - [Podcasts](https://blog.som.cranfield.ac.uk/knowledge/tag/podcast) - [Webinars](https://blog.som.cranfield.ac.uk/knowledge/tag/webinar) - [Videos](https://blog.som.cranfield.ac.uk/knowledge/tag/video) - Programmes - [Open Programmes ↗](https://www.cranfield.ac.uk/som/open-executive-programmes) - [Customised Programmes ↗](https://www.cranfield.ac.uk/som/executive-development/consultancy-and-custom-solutions) - [MBA Programmes ↗](https://www.cranfield.ac.uk/som/cranfield-mba-programmes) - [Master's Apprenticeships ↗](https://www.cranfield.ac.uk/som/management-and-leadership-masterships) - [The Blog](https://blog.som.cranfield.ac.uk/execdev) ### Subscribe to our blog for exclusive insights. # The Blog ## Actionable insights from across the Cranfield network [![BECOME A MEMBER](https://no-cache.hubspot.com/cta/default/417879/b9b69d4d-7ced-4ee8-bd11-b66d3bd4d1b7.png)](https://cta-redirect.hubspot.com/cta/redirect/417879/b9b69d4d-7ced-4ee8-bd11-b66d3bd4d1b7) - [Recent Posts](https://blog.som.cranfield.ac.uk/execdev) - [Leadership](https://blog.som.cranfield.ac.uk/execdev/topic/leadership#topic) - [Small business](https://blog.som.cranfield.ac.uk/execdev/topic/small-business#topic) - [Skills](https://blog.som.cranfield.ac.uk/execdev/topic/skills#topic) - [Reflections](https://blog.som.cranfield.ac.uk/execdev/topic/reflections#topic) - [Mentoring](https://blog.som.cranfield.ac.uk/execdev/topic/mentoring#topic) - [Coaching](https://blog.som.cranfield.ac.uk/execdev/topic/coaching#topic) - [Impact](https://blog.som.cranfield.ac.uk/execdev/topic/impact#topic) - [Influence](https://blog.som.cranfield.ac.uk/execdev/topic/influence#topic) - [Management](https://blog.som.cranfield.ac.uk/execdev/topic/management#topic) - [Conversations](https://blog.som.cranfield.ac.uk/execdev/topic/conversations#topic) - [Talent](https://blog.som.cranfield.ac.uk/execdev/topic/talent#topic) - [Career](https://blog.som.cranfield.ac.uk/execdev/topic/career#topic) - [Back to Knowledge hub](https://blog.som.cranfield.ac.uk/knowledge#topic) ![From theatre director to the corporate world – business lessons from the stage](https://blog.som.cranfield.ac.uk/hubfs/IAI_Blog_Image_DT.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/Diana%20Theodores.png) By [Dr Diana Theodores](https://blog.som.cranfield.ac.uk/execdev/author/dr-diana-theodores) ## [From theatre director to the corporate world – business lessons from the stage](https://blog.som.cranfield.ac.uk/execdev/from-theatre-director-to-the-corporate-world-business-lessons-from-the-stage) **Great performances make me want to jump from my seat and applaud. They make me feel more awake, more passionate, more motivated,...** *( read )* Tags: [leadership](https://blog.som.cranfield.ac.uk/execdev/topic/leadership), [influence](https://blog.som.cranfield.ac.uk/execdev/topic/influence), [impact](https://blog.som.cranfield.ac.uk/execdev/topic/impact), ![Becoming the best leader you can be](https://blog.som.cranfield.ac.uk/hubfs/PTFL_image_bamboo_forest_edit.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/ido.jpg) By [Dr Ido van der Heijden](https://blog.som.cranfield.ac.uk/execdev/author/dr-ido-van-der-heijden) ## [Becoming the best leader you can be](https://blog.som.cranfield.ac.uk/execdev/becoming-the-best-leader-you-can-be) #### **All business leaders eventually reach a crossroads. They look back and see the successes involved in getting them to where they...** *( read )* Tags: [leadership](https://blog.som.cranfield.ac.uk/execdev/topic/leadership), [influence](https://blog.som.cranfield.ac.uk/execdev/topic/influence), [career](https://blog.som.cranfield.ac.uk/execdev/topic/career) ![The Challenge of Business is the Business of Theatre](https://blog.som.cranfield.ac.uk/hubfs/PTFL_People_on_programme.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/Diana%20Theodores.png) By [Dr Diana Theodores](https://blog.som.cranfield.ac.uk/execdev/author/dr-diana-theodores) ## [The Challenge of Business is the Business of Theatre](https://blog.som.cranfield.ac.uk/execdev/the-business-of-theatre) The pioneering management guru Charles Handy once said “If you want to be successful in business think theatre.” Enter Theatre 4... *( read )* Tags: [Cranfield School of Management](https://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [featured learning](https://blog.som.cranfield.ac.uk/execdev/topic/featured-learning), [featured leadership](https://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership), ![5 Keys to executive presence](https://blog.som.cranfield.ac.uk/hubfs/ED%20Blog/ED%20Images/OEP/Praxis/people%20studying.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/Kassia.png) By [Kassia Gardner](https://blog.som.cranfield.ac.uk/execdev/author/kassia-gardner) ## [5 Keys to executive presence](https://blog.som.cranfield.ac.uk/execdev/5-keys-executive-presence) Presence begins the moment you walk into a room and remains long after you’ve left, but developing presence isn’t a happy... *( read )* Tags: [leadership](https://blog.som.cranfield.ac.uk/execdev/topic/leadership), [featured leadership](https://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership), [praxis centre for leadership development](https://blog.som.cranfield.ac.uk/execdev/topic/praxis-centre-for-leadership-development), ## Talk to us about your world Call us on [+44 (0)1234 754500](tel:+441234754500) [Talk to us ↗](https://www.cranfield.ac.uk/som/executive-development/contact-us) [![cranfieldexecutivedevelopmentlogo](https://blog.som.cranfield.ac.uk/hs-fs/hubfs/cranfieldexecutivedevelopmentlogo.png?width=300&name=cranfieldexecutivedevelopmentlogo.png)](https://www.cranfield.ac.uk/som/executive-development)   - - - - - - © Cranfield Management Development Ltd - **[execdev@cranfield.ac.uk](mailto:execdev@cranfield.ac.uk)  ·  [+44 (0)1234 754500](tel:+44%20(0)%201234%20754500)**  ·  [Privacy Policy](https://www.cranfield.ac.uk/som/privacy-policy) ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://417879.fs1.hubspotusercontent-eu1.net/hubfs/417879/Knowledge%20Hub%20%2B%20Blog/CED_KH_v6.mp4", "dateModified" : "2023-05-12T11:14:23.676Z", "description" : "", "duration" : "PT1M13S", "height" : 1080, "name" : "CED_KH_v6", "thumbnailUrl" : "https://api-eu1.hubspot.com/filemanager/api/v3/files/thumbnail-redirect/50394867274?portalId=417879&size=medium", "uploadDate" : "2021-07-08T10:07:25.171Z", "width" : 1920 } ```