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The Blog

Actionable insights from across the Cranfield network

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Adopting Key Account Management - 12 Mistakes to Avoid

Planning for success can be daunting for organisations that recognise they need to focus on managing a portfolio of fewer (but...


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Tags: Cranfield School of Management, featured learning, featured leadership,

Procurement needs new skills for the VUCA age

There has been much discussion recently about the challenges of operating in what some have called a ‘VUCA’ world. VUCA is the...


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Tags: Cranfield School of Management, featured learning, featured leadership,

Why is it so difficult to learn from failure?

Failure happens. For a myriad different reasons, things go wrong. And at an organisational level, the consequences will range...


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Tags: Cranfield School of Management, leadership, featured learning,

Why professional development should be in your New Year's resolutions

Henry Ford is credited as once saying: “Anyone who stops learning is old, whether at 20 or 80. Anyone who keeps learning stays...


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Tags: Cranfield School of Management, leadership, featured talent,

Advance your career: How to go from middle weight to heavy weight in 2019

Moving up in your career can be more difficult the higher up the career ladder you rise. At lower levels, progression is almost a...


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Tags: Cranfield School of Management, leadership, featured talent,

Marketing Leadership - Stepping up to the Challenges of Post Brexit Britain

For the past 25 years, we marketers have been cheerleaders for own demise. We bemoan our lack of influence at the Boardand...


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Creating an Agile Supply Chain

Turbulence and volatility are the prevailing characteristics of today’s business environment. Gone are the days when...


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A ten-step framework for setting effective sales targets

Most organisations already have some of the elements of this framework, but it is rare to find a sales target system that...


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Securing the Success of Strategic Supply Chain Initiatives Today and Tomorrow

Implementing new supply chain strategies and initiatives has always been recognised as a challenge. Even in the increasingly...


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