<img height="1" width="1" style="display:none" src="https://pool.admedo.com/pixel?id=152384&amp;t=img">

The Blog

Actionable insights from across the Cranfield network

BECOME A MEMBER

What does a great key account manager look like?

The key account manager role is very different from that of a traditional salesperson, and increasingly many key account managers...


( read )

Tags: Cranfield School of Management, featured learning, featured leadership,

Develop customer relationships - I want you to be my partner for life!

The greatest potential of using key account management (KAM) as a strategic approach for growing a supplier’s business, rests on...


( read )

Tags: Cranfield School of Management, featured learning, featured leadership,

Designing a customer-centric culture that empowers

Culture is all around us, influencing our ideas, customs and social behaviour, and culture exists within an organisation whether...


( read )

Tags: Cranfield School of Management, featured learning, featured sidebar leadership,

HubSpot Video

Talk to us about your world

Call us on +44 (0)1234 754500