The Blog

Actionable insights from across the Cranfield network


Key Account Management - Negotiating with Key Customers

Strategic negotiation is a fundamental competence for key account managers. Many key account managers still struggle to move away...

( read )

Tags: Cranfield School of Management, featured learning, featured leadership,

Developing Strategic Negotiation Skills and Capability: An integrated approach


David Deegan recently highlighted the importance for organisations to invest in their negotiations skills in his blog, Deal or...

( read )

Tags: Cranfield School of Management, leadership, featured learning,

HubSpot Video

Talk to us about your world

Call us on +44 (0)1234 754500