---
title: Cranfield Executive Development Blog | Professor Joe Nellis
description: "Joe graduated from the University of Ulster with a BSc(Econ) in 1976 and was awarded the Adam Smith Tassie Medallion as the top graduate in Economics.  He obtained his MA in Economics from the University of Warwick in 1979 and his PhD from Cranfield University in 1991. He was Midland Bank Research Fellow at Loughborough University (1978-81) and was appointed Director of the University of Keele's Management Science Degree (1981-84). \n\nJoe joined Cranfield in 1984 and established the Economics Group ten years later, after his promotion to full Professorship in 1993. In 2017 the Economics Group was ranked Number 1 in the world by the FT for the teaching of economics on MBA programmes and has been consistently ranked as one of the Top 10 in the world for more than a decade. Joe has held a variety of senior posts within Cranfield including Director of the Full-Time MBA Programme, Director of Graduate Programmes and Academic Dean within the School of management.  He held the post of Pro-Vice Chancellor of Cranfield University from 2005-08 and from 1st January 2014 until 31st January 2015 he served as Director of the School of Management. He is a recipient of: an 'Outstanding Professor' award in Hungary for his contribution to curriculum development, funded by the TEMPUS Programme of the European Union; a Distinguished Graduate Award' from the University of Ulster, and the 'Best Professor Award' on several occasions from several institutions including Purdue University (USA) and Tilburg University (Netherlands).  He was jointly responsible for the research and development of the UK's leading house price measurement systems namely the Halifax and the Nationwide House Price Indexes. Joe lists his hobbies as golf, running (15 marathons) and Ghana (which he describes as his second home' as a result of two years spent there on Voluntary Service Overseas). He was formerly Chairman of Wellingborough Homes Housing Association."
---

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<https://blog.som.cranfield.ac.uk/execdev/future-for-generation-alpha>

![What does the future hold for Generation Alpha?](https://blog.som.cranfield.ac.uk/hubfs/child-family-generation-7835.jpg)

![](https://blog.som.cranfield.ac.uk/hubfs/joe.jpeg) By [Professor Joe Nellis](https://blog.som.cranfield.ac.uk/execdev/author/professor-joe-nellis)

## [What does the future hold for Generation Alpha?](https://blog.som.cranfield.ac.uk/execdev/future-for-generation-alpha)

#### We’ve become used to the trials and tribulations of Generations X, Y and Z as employees and consumers. But that’s nothing...

*( read )*

 Tags: [all](https://blog.som.cranfield.ac.uk/execdev/topic/all), [talent](https://blog.som.cranfield.ac.uk/execdev/topic/talent), [featured talent](https://blog.som.cranfield.ac.uk/execdev/topic/featured-talent),

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