---
title: Knowledge Hub | strategy (2)
description: strategy | Insights, reflections and expertise (2)
---

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# Knowledge Hub

## Insights | Reflections | Expertise

[![BECOME A MEMBER](https://no-cache.hubspot.com/cta/default/417879/b9b69d4d-7ced-4ee8-bd11-b66d3bd4d1b7.png)](https://cta-redirect.hubspot.com/cta/redirect/417879/b9b69d4d-7ced-4ee8-bd11-b66d3bd4d1b7)

### Pick a topic:

- [Recent Posts](https://blog.som.cranfield.ac.uk/knowledge)
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- [Digital Transformation](https://blog.som.cranfield.ac.uk/knowledge/tag/digital-transformation#topic)
- [Economics](https://blog.som.cranfield.ac.uk/knowledge/tag/economics#topic)
- [Entrepreneurship](https://blog.som.cranfield.ac.uk/knowledge/tag/entrepreneurship#topic)
- [Finance & Accounting](https://blog.som.cranfield.ac.uk/knowledge/tag/finance-and-accounting#topic)
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- [Leadership](https://blog.som.cranfield.ac.uk/knowledge/tag/leadership#topic)
- [Logistics & Supply Chain](https://blog.som.cranfield.ac.uk/knowledge/tag/logistics-and-supply-chain#topic)
- [Organisational Behaviour](https://blog.som.cranfield.ac.uk/knowledge/topic/organisational-behaviour#topic)
- [Organisational Resilience](https://blog.som.cranfield.ac.uk/knowledge/topic/organisational-resilience#topic)
- [Strategic Marketing & Sales](https://blog.som.cranfield.ac.uk/knowledge/tag/strategic-marketing-and-sales#topic)
- [Strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy#topic)
- [Sustainability](https://blog.som.cranfield.ac.uk/knowledge/tag/sustainability#topic)
- [Executive development](https://blog.som.cranfield.ac.uk/knowledge/tag/executive-development#topic)

<https://blog.som.cranfield.ac.uk/knowledge/webinar-business-transformation-development-culture>

![Webinar | Business transformation: A story of emergence in a sea of ambiguity](https://blog.som.cranfield.ac.uk/hubfs/nature-sky-sunset-the-mountains-66997%20%281%29.jpg)

![](https://blog.som.cranfield.ac.uk/hubfs/Cranfield%20Live%20Online/Mark%20threfall.jpg) By [Mark Threlfall](https://blog.som.cranfield.ac.uk/knowledge/author/mark-threlfall)

## [Webinar | Business transformation: A story of emergence in a sea of ambiguity](https://blog.som.cranfield.ac.uk/knowledge/webinar-business-transformation-development-culture)

## EPISODE 6: Business transformation: creating a development culture. A series of six webinars enabling you to reposition, reskill...

*( read )*

 Tags: [strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy), [organisational resilience](https://blog.som.cranfield.ac.uk/knowledge/tag/organisational-resilience), [webinar](https://blog.som.cranfield.ac.uk/knowledge/tag/webinar)

<https://blog.som.cranfield.ac.uk/knowledge/webinar-think-big-act-small-on-demand>

![Webinar | Think big, act small](https://blog.som.cranfield.ac.uk/hubfs/Knowledge%20Hub%20Webinar%20banner%20%28MASTER%29.png)

![](https://blog.som.cranfield.ac.uk/hubfs/SteveCarver.png) By [Stephen Carver](https://blog.som.cranfield.ac.uk/knowledge/author/stephen-carver)

## [Webinar | Think big, act small](https://blog.som.cranfield.ac.uk/knowledge/webinar-think-big-act-small-on-demand)

## EPISODE 5: Think big, act small. A series of six webinars enabling you to reposition, reskill and reshape your organisation, for...

*( read )*

 Tags: [strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy), [organisational resilience](https://blog.som.cranfield.ac.uk/knowledge/tag/organisational-resilience), [webinar](https://blog.som.cranfield.ac.uk/knowledge/tag/webinar)

<https://blog.som.cranfield.ac.uk/knowledge/webinar-innovation-design-thinking-on-demand>

![Webinar | Innovation Design Thinking](https://blog.som.cranfield.ac.uk/hubfs/Knowledge%20Hub%20Webinar%20banner%20%28MASTER%29.png)

![](https://blog.som.cranfield.ac.uk/hubfs/Imran.png) By [Dr Imran Zawwar](https://blog.som.cranfield.ac.uk/knowledge/author/dr-imran-zawwar)

## [Webinar | Innovation Design Thinking](https://blog.som.cranfield.ac.uk/knowledge/webinar-innovation-design-thinking-on-demand)

## EPISODE 4: Innovation design thinking. A series of six webinars enabling you to reposition, reskill and reshape your...

*( read )*

 Tags: [strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy), [organisational resilience](https://blog.som.cranfield.ac.uk/knowledge/tag/organisational-resilience), [webinar](https://blog.som.cranfield.ac.uk/knowledge/tag/webinar)

<https://blog.som.cranfield.ac.uk/knowledge/webinar-business-transformation-development-culture-0>

![Webinar | Delivering customised learning in today’s virtual world](https://blog.som.cranfield.ac.uk/hubfs/jeshoots-com-xGtHjC_QNJM-unsplash%20%281%29.jpg)

![](https://blog.som.cranfield.ac.uk/hubfs/CGMD%20Blog/Images/CGMD%20Images/Logos/Marques-SoM.png) By [Cranfield School of Management](https://blog.som.cranfield.ac.uk/knowledge/author/cranfield-school-of-management)

## [Webinar | Delivering customised learning in today’s virtual world](https://blog.som.cranfield.ac.uk/knowledge/webinar-business-transformation-development-culture-0)

## EPISODE 3: Delivering customised learning in today’s virtual world. A series of six webinars enabling you to reposition, reskill...

*( read )*

 Tags: [strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy), [digital transformation](https://blog.som.cranfield.ac.uk/knowledge/tag/digital-transformation), [webinar](https://blog.som.cranfield.ac.uk/knowledge/tag/webinar)

<https://blog.som.cranfield.ac.uk/knowledge/webinar-prospering-post-covid19>

![Webinar | Prospering post Covid-19 crisis: What leaders need to be and do](https://blog.som.cranfield.ac.uk/hubfs/casey-horner-265UjRsLgd8-unsplash%20%281%29.jpg)

![](https://blog.som.cranfield.ac.uk/hubfs/Knowledge%20Hub/Paul%20Surridge.jpg) By [Paul Surridge](https://blog.som.cranfield.ac.uk/knowledge/author/paul-surridge)

## [Webinar | Prospering post Covid-19 crisis: What leaders need to be and do](https://blog.som.cranfield.ac.uk/knowledge/webinar-prospering-post-covid19)

## EPISODE 2: Prospering post Covid-19 crisis: What leaders need to be and do. A series of six webinars enabling you to reposition,...

*( read )*

 Tags: [strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy), [organisational resilience](https://blog.som.cranfield.ac.uk/knowledge/tag/organisational-resilience), [webinar](https://blog.som.cranfield.ac.uk/knowledge/tag/webinar)

<https://blog.som.cranfield.ac.uk/knowledge/webinar-discovering-your-strategy-for-thriving-in-the-new-world-1>

![Webinar | Discovering your strategy for thriving in the new world](https://blog.som.cranfield.ac.uk/hubfs/hans-peter-gauster-3y1zF4hIPCg-unsplash%20%281%29.jpg)

![](https://blog.som.cranfield.ac.uk/hubfs/Andrey%20Pavlov.jpeg) By [Professor Andrey Pavlov](https://blog.som.cranfield.ac.uk/knowledge/author/professor-andrey-pavlov)

## [Webinar | Discovering your strategy for thriving in the new world](https://blog.som.cranfield.ac.uk/knowledge/webinar-discovering-your-strategy-for-thriving-in-the-new-world-1)

## EPISODE 1: Discovering your strategy for thriving in the new world. A series of six webinars enabling you to reposition, reskill...

*( read )*

 Tags: [strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy), [organisational resilience](https://blog.som.cranfield.ac.uk/knowledge/tag/organisational-resilience), [webinar](https://blog.som.cranfield.ac.uk/knowledge/tag/webinar)

<https://blog.som.cranfield.ac.uk/knowledge/video-the-wheel-of-customer-understanding>

![Video | The Wheel of Customer Understanding](https://blog.som.cranfield.ac.uk/hubfs/alessandra-caretto-cAY9X4rPG3g-unsplash-1200x600.jpg)

![](https://blog.som.cranfield.ac.uk/hubfs/SueHolt.png) By [Dr. Sue Holt](https://blog.som.cranfield.ac.uk/knowledge/author/dr-sue-holt)

## [Video | The Wheel of Customer Understanding](https://blog.som.cranfield.ac.uk/knowledge/video-the-wheel-of-customer-understanding)

## Getting to really know your customers is vital to organisations, even more so in the current climate. Gaining customer insight is...

*( read )*

 Tags: [strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy), [video](https://blog.som.cranfield.ac.uk/knowledge/tag/video), [strategic marketing and sales](https://blog.som.cranfield.ac.uk/knowledge/tag/strategic-marketing-and-sales)

<https://blog.som.cranfield.ac.uk/knowledge/dealing-with-risks-shortfalls-in-responses>

![Dealing with Risks: Shortfalls in Responses](https://blog.som.cranfield.ac.uk/hubfs/Dealing%20with%20Risks-1.jpg)

![](https://blog.som.cranfield.ac.uk/hubfs/Sergio%20picture.jpg) By [Dr Sergio Pellegrinelli](https://blog.som.cranfield.ac.uk/knowledge/author/dr-sergio-pellegrinelli)

## [Dealing with Risks: Shortfalls in Responses](https://blog.som.cranfield.ac.uk/knowledge/dealing-with-risks-shortfalls-in-responses)

## The Covid-19 pandemic raises fundamental questions on how best to deal with known but infrequent risks. Some governments have...

*( read )*

 Tags: [leadership](https://blog.som.cranfield.ac.uk/knowledge/tag/leadership), [strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy), [article](https://blog.som.cranfield.ac.uk/knowledge/tag/article),

<https://blog.som.cranfield.ac.uk/knowledge/webinar-complex-times>

![Webinar | Complex Times - How to deal with them](https://blog.som.cranfield.ac.uk/hubfs/lysander-yuen-wk833OrQLJE-unsplash-1200x600.jpg)

![](https://blog.som.cranfield.ac.uk/hubfs/SteveCarver.png) By [Stephen Carver](https://blog.som.cranfield.ac.uk/knowledge/author/stephen-carver)

## [Webinar | Complex Times - How to deal with them](https://blog.som.cranfield.ac.uk/knowledge/webinar-complex-times)

## Overnight the World has changed. We were already struggling to keep up with change, but now suddenly, and without warning change...

*( read )*

 Tags: [leadership](https://blog.som.cranfield.ac.uk/knowledge/tag/leadership), [strategy](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy), [webinar](https://blog.som.cranfield.ac.uk/knowledge/tag/webinar)

[VIEW MORE](https://blog.som.cranfield.ac.uk/knowledge/tag/strategy/page/3)

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