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    Video | The Wheel of Customer Understanding
    By Dr. Sue Holt On May 20, 2020

    Video | The Wheel of Customer Understanding

    Getting to really know your customers is vital to organisations, even more so in the current climate. Gaining customer insight is...


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    Tags: strategy, video, strategic marketing and sales

    Webinar | Digital Marketing in a Crisis
    By Dr Annmarie Hanlon On May 20, 2020

    Webinar | Digital Marketing in a Crisis

    Dr Annmarie Hanlon, Visiting Fellow in Digital and Social Media Marketing at Cranfield School of Management, leads the discussion...


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    Tags: webinar, strategic marketing and sales

    Podcast | Keeping key customers close through uncertain times
    By Dr. Sue Holt On April 15, 2020

    Podcast | Keeping key customers close through uncertain times

    Ask the expert podcast series


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    Tags: podcast, strategic marketing and sales

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