Carol Foussat

Carol Foussat
Carol works with Managing Directors in organizations going through change to improve their personal and business performance. She has worked for eight years on the Business Growth Programme with leaders of growing businesses in a diverse range of sectors. She also runs an entrepreneur's club for ambitious owner managers. Carol’s background includes working in British Steel, the Department of Trade and Industry, KPMG Management Consulting, the AA, Centrica, Henley College and The Thinking Partnership. She has moved from economic forecasting to strategy and marketing. She set up www.theaa.com, had responsibility for delivering 1,000,000 car insurance policies and 500,000 home insurance policies a year, worked in Michael Hesletine’s think tank on the first White Paper on Competitiveness and assesses senior management teams, e.g. Virgin Media. She did the Cranfield MBA in 1998/99 and received the Strategy Prize and holds a Cambridge MA. She is a Chartered member of the CIPD and is accredited in various psychometric tools.
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Recent Posts

The Lemon - a humble piece of fruit or a deadly marketing tool?

By Carol Foussat

I’m delighted to share with you a phrase that we often use on the Business Growth Programme (BGP) – squeezing the lemon!

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An open invite for Dr Liam Fox...

By Carol Foussat

This morning’s headlines are full of Trade Minister Dr Liam Fox, and his comments to the Conservative Way Forward meeting, where he described British businesses as fat and lazy and suggested that British businesses are choosing not to export because it is too difficult or time-consuming.

Many business leaders have reacted angrily; Richard Reed of Innocent Drinks asked “how dare he?” on Radio Four’s Today programme this morning.

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Brexit – the view from ambitious owner managed businesses

By Carol Foussat
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