Transforming Businesses Into Customer-Centric High Performing Sales Organisations

Applying latest thinking and practical tools to fully leverage your key accounts and enhance strategic sales leadership capabilities.

Cranfield’s latest thinking and practical tools and solutions, which is underpinned by internationally recognised key account management and strategic sales research has been at the forefront of helping organisations and professionals transform their sales practices across Europe.

Equipping yourself with the latest research and thinking to develop your strategic sales capabilities and customer relationships can make a fundamental difference to:

• Business efficiency.
• Organisational performance.
• Personal satisfaction.

Learn more about our portfolio of Strategic Sales programmes: