---
title: "Webinar | The Future of Everything: Generation Alpha"
description: Exploring the future world of Generation Alpha
image: https://blog.som.cranfield.ac.uk/hubfs/Knowledge%20Hub%20Webinar%20banner%20%281%29.png
---

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# Webinar | The Future of Everything: Generation Alpha

By Professor Joe Nellis

##### Experience an exciting sprint into the future world of Generation Alpha.

---

 

Born into digital technology, Alphas will be the wealthiest, the most intensely educated and the most dynamic generation that human society has yet seen.

Joe Nellis, Professor of Global Economy and Deputy Dean of Cranfield School of Management, will explore:

- What type of consumers, workers, learners and social creatures these future “centenarians” will be, and we will discover what this will mean for business and society in years to come.
- How will organisations cope with the most demanding customers and employees in history?
- What will be the impact of this new generation on our existing and familiar systems of modern life?

 

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---

 

<https://www.cranfield.ac.uk/som/people/dr-monica-francosantos-735215>[Professor Joe Nellis](https://www.cranfield.ac.uk/som/people/professor-joe-nellis-706615)is Professor of Global Economy specialising in global macroeconomics, business environmental analysis, strategic thinking and management development.  <https://www.cranfield.ac.uk/som/people/professor-joe-nellis-706615>He teaches across the full range of the School's portfolio including the Full-time and Executive MBA, General and Customised Management programmes. He is the longest serving member of the School of Management's Executive Board. He also holds Visiting Professorial appointments at various universities in Germany, Belgium, Austria, the Netherlands, Hungary, the USA and Ghana.

 

 Tags: [webinar](https://blog.som.cranfield.ac.uk/knowledge/tag/webinar), [economics](https://blog.som.cranfield.ac.uk/knowledge/tag/economics)

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