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The Blog

Actionable insights from across the Cranfield network

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Sustainable Supply Management

Moving toward a sustainable supply chain largely depends on sourcing and supply management decisions and actions. Sustainability...


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Corporate Financial Strategy: Raising funds

Corporate financial strategy is a way to complement business strategy, to get the most long-term value out of a company. It is...


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Adopting Key Account Management - Choose me and I will choose you

Adopting Key Account Management (KAM) requires the commitment of specific resources, changes in the organisational structure and,...


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Are you really getting leadership development right?

The dynamic of the global business context is often termed volatile, uncertain, complex and ambiguous (VUCA).

This context means...


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Will Supply Chain 4.0 digitisation mean integration or disintegration?

Certainly Supply Chain 4.0 is going to make the numbers sparkle. Nike’s plans to move to a model that cuts lead times from 60 to...


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The Key Account Management Framework

For organisations looking to implement key account management, Mark Davies, visiting fellow at Cranfield School of Management,...


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Supply Chain - Brexit Trick or Treat?

The new Halloween date for Brexit means supply chains are faced with a round of Trick or Treat in the lead up to October.


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