Business transformation:
A story of emergence in a sea of ambiguity

WEBINAR RECORDING | 1 hour

During any business crisis, there can be a temptation to cut learning and development budgets. But surviving a crisis requires organisations to have a workforce whose skill set is tightly aligned to business needs. Watch as Mark Threlfall, Director of Cranfield Executive Development shares his experiences of effective business transformation, detailing the phases to be tackled and the key decisions to be made.

He daringly used the journey of our own organisation as the case study. Telling a story of how we “flew the plane while building it” he wove this together with a range of business models and practices which had helped him embark on a radical transformation, during a challenging time. And that transformation is still happening, but now against the even more challenging backdrop of Covid-19.