--- title: Cranfield Executive Development Blog | featured leadership description: featured leadership | --- [![Marques-SoM](https://blog.som.cranfield.ac.uk/hs-fs/hubfs/Marques-SoM.png?width=85&name=Marques-SoM.png)](https://www.cranfield.ac.uk/som)   - [Home](http://blog.som.cranfield.ac.uk/knowledge) - Featured - [CEO Summit](https://blog.som.cranfield.ac.uk/knowledge/tag/ceo-summit-2021) - Categories - [Changing World of Work](https://blog.som.cranfield.ac.uk/knowledge/tag/changing-world-of-work) - [Digital Transformation](https://blog.som.cranfield.ac.uk/knowledge/tag/digital-transformation) - [Economics](https://blog.som.cranfield.ac.uk/knowledge/tag/economics) - [Entrepreneurship](https://blog.som.cranfield.ac.uk/knowledge/tag/entrepreneurship) - [Finance and Accounting](https://blog.som.cranfield.ac.uk/knowledge/tag/finance-and-accounting) - [Implementation](https://blog.som.cranfield.ac.uk/knowledge/tag/implementation) - [Leadership](https://blog.som.cranfield.ac.uk/knowledge/tag/leadership) - 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[Skills](https://blog.som.cranfield.ac.uk/execdev/topic/skills#topic) - [Reflections](https://blog.som.cranfield.ac.uk/execdev/topic/reflections#topic) - [Mentoring](https://blog.som.cranfield.ac.uk/execdev/topic/mentoring#topic) - [Coaching](https://blog.som.cranfield.ac.uk/execdev/topic/coaching#topic) - [Impact](https://blog.som.cranfield.ac.uk/execdev/topic/impact#topic) - [Influence](https://blog.som.cranfield.ac.uk/execdev/topic/influence#topic) - [Management](https://blog.som.cranfield.ac.uk/execdev/topic/management#topic) - [Conversations](https://blog.som.cranfield.ac.uk/execdev/topic/conversations#topic) - [Talent](https://blog.som.cranfield.ac.uk/execdev/topic/talent#topic) - [Career](https://blog.som.cranfield.ac.uk/execdev/topic/career#topic) - [Back to Knowledge hub](https://blog.som.cranfield.ac.uk/knowledge#topic) ![How to make a financial strategy for Brexit](https://blog.som.cranfield.ac.uk/hubfs/How_to_make_a_financial_strategy_for_Brexit_Blog_Image_Nov19.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/bender.jpg) By [Professor Ruth Bender](http://blog.som.cranfield.ac.uk/execdev/author/professor-ruth-bender) ## [How to make a financial strategy for Brexit](http://blog.som.cranfield.ac.uk/execdev/how-to-make-a-financial-strategy-for-brexit) **Whatever the eventual details and impacts, businesses need to treat Brexit like a recession.** *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [featured learning](http://blog.som.cranfield.ac.uk/execdev/topic/featured-learning), [featured leadership](http://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership), ![Malcolm McDonald's Ten Guidelines for Profitable Key Account Management](https://blog.som.cranfield.ac.uk/hubfs/ED%20Blog/ED%20Images/OEP/S%20and%20M%20%28Sales%20and%20Marketing%29/KAMBP/Ten%20Top%20Guidelines%20for%20Profitable%20KAM.png) ![](https://blog.som.cranfield.ac.uk/hubfs/malcolm.png) By [Professor Malcolm McDonald](http://blog.som.cranfield.ac.uk/execdev/author/professor-malcolm-mcdonald) ## [Malcolm McDonald's Ten Guidelines for Profitable Key Account Management](http://blog.som.cranfield.ac.uk/execdev/malcolm-mcdonalds-ten-guidelines-for-profitable-key-account-management) **Key accounts are customers who help their suppliers grow, and consequently, they wield significant power. Although they are the...** *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [featured learning](http://blog.som.cranfield.ac.uk/execdev/topic/featured-learning), [featured leadership](http://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership), ![What will supply chains look like in zero carbon Britain?](https://blog.som.cranfield.ac.uk/hubfs/What_will_supply_chains_look_like_in_zero_carbon_britain_Image_2019_2.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/wilding.jpeg) By [Professor Richard Wilding OBE](http://blog.som.cranfield.ac.uk/execdev/author/professor-richard-wilding-obe) ## [What will supply chains look like in zero carbon Britain?](http://blog.som.cranfield.ac.uk/execdev/what-will-supply-chains-look-like-in-zero-carbon-britain) **The policy commitment to make Britain the first zero carbon nation by 2050 has all kinds of implications for supply chains, how...** *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [leadership](http://blog.som.cranfield.ac.uk/execdev/topic/leadership), [featured learning](http://blog.som.cranfield.ac.uk/execdev/topic/featured-learning), ![Key Account Management - Negotiating with Key Customers](https://blog.som.cranfield.ac.uk/hubfs/Negotiations_Blog_Image_Sept19.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/SueHolt.png) By [Dr. Sue Holt](http://blog.som.cranfield.ac.uk/execdev/author/dr-sue-holt) ## [Key Account Management - Negotiating with Key Customers](http://blog.som.cranfield.ac.uk/execdev/negotiating-with-key-customers) **Strategic negotiation is a fundamental competence for [key account managers.](http://blog.som.cranfield.ac.uk/execdev/what-does-a-great-key-account-manager-look-like) Many key account managers still struggle to move away...** *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [featured learning](http://blog.som.cranfield.ac.uk/execdev/topic/featured-learning), [featured leadership](http://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership), ![Leadership development - worth the investment?](https://blog.som.cranfield.ac.uk/hubfs/IMG_2821.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/Lester%20-%20white.jpg) By [Lester Coupland](http://blog.som.cranfield.ac.uk/execdev/author/lester-coupland) ## [Leadership development - worth the investment?](http://blog.som.cranfield.ac.uk/execdev/worth-the-investment) Here at Cranfield Executive Development, we work hard to ensure that our [leadership development programmes](https://www.cranfield.ac.uk/som/open-executive-programmes/leadership) consistently deliver... *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [leadership](http://blog.som.cranfield.ac.uk/execdev/topic/leadership), [featured talent](http://blog.som.cranfield.ac.uk/execdev/topic/featured-talent), ![Are you ready to grill the Finance Director?](https://blog.som.cranfield.ac.uk/hubfs/Are_you_ready_to_grill_the_FD_Blog_Image_Oct19.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/bender.jpg) By [Professor Ruth Bender](http://blog.som.cranfield.ac.uk/execdev/author/professor-ruth-bender) ## [Are you ready to grill the Finance Director?](http://blog.som.cranfield.ac.uk/execdev/are-you-ready-to-grill-the-fd) **‘Wrongful trading’ is what happens when a company takes on credit knowing it won’t be able to pay the money back when it falls...** *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [featured learning](http://blog.som.cranfield.ac.uk/execdev/topic/featured-learning), [featured leadership](http://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership), ![True or False? Challenging common assumptions about organisational change](https://blog.som.cranfield.ac.uk/hubfs/change-choices-choose-277615.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/SteveMacaulay.png) By [Steve Macaulay](http://blog.som.cranfield.ac.uk/execdev/author/steve-macaulay) ## [True or False? Challenging common assumptions about organisational change](http://blog.som.cranfield.ac.uk/execdev/challenging-common-assumptions-about-change) While working with organisations undergoing change, we have noticed several common ‘truths’, which are often taken as read. In... *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [leadership](http://blog.som.cranfield.ac.uk/execdev/topic/leadership), [featured leadership](http://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership), ![Sales Leadership Paradoxes – Leading the People](https://blog.som.cranfield.ac.uk/hubfs/Sales_Paradoxes_Leading_the_Business_Blog_Image_June_19%20(1).jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/CGMD%20Blog/Images/CGMD%20Images/Logos/Marques-SoM.png) By [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/author/cranfield-school-of-management) ## [Sales Leadership Paradoxes – Leading the People](http://blog.som.cranfield.ac.uk/execdev/sales-leadership-paradoxes-leading-the-people) *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [featured learning](http://blog.som.cranfield.ac.uk/execdev/topic/featured-learning), [featured leadership](http://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership), ![5 minutes with Dave Black: My Sales Directors’ Programme experience](https://blog.som.cranfield.ac.uk/hubfs/ED%20Blog/ED%20Images/OEP/S%20and%20M%20(Sales%20and%20Marketing)/SDP/Sales%20Director%20Image%202018.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/CGMD%20Blog/Images/CGMD%20Images/Logos/Marques-SoM.png) By [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/author/cranfield-school-of-management) ## [5 minutes with Dave Black: My Sales Directors’ Programme experience](http://blog.som.cranfield.ac.uk/execdev/my-sales-directors-programme-experience-db) **As part of his executive development Dave attended Cranfield’s Sales Directors’ Programme, so we spent five minutes with him to...** *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [featured learning](http://blog.som.cranfield.ac.uk/execdev/topic/featured-learning), [featured leadership](http://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership), ![Supply chains and Brexit - To stockpile or not to stockpile?](https://blog.som.cranfield.ac.uk/hubfs/ED%20Blog/ED%20Images/OEP/SC%20(Supply%20Chain)/To%20Stockpile%20or%20Not%20Blog%20Omage%202019.jpg) ![](https://blog.som.cranfield.ac.uk/hubfs/wilding.jpeg) By [Professor Richard Wilding OBE](http://blog.som.cranfield.ac.uk/execdev/author/professor-richard-wilding-obe) ## [Supply chains and Brexit - To stockpile or not to stockpile?](http://blog.som.cranfield.ac.uk/execdev/supply-chains-and-brexit-to-stockpile-or-not-to-stockpile) **The initial flurry of advice from Government to businesses suggested stockpiling after Brexit would be a ‘good thing’. Now...** *( read )* Tags: [Cranfield School of Management](http://blog.som.cranfield.ac.uk/execdev/topic/cranfield-school-of-management), [leadership](http://blog.som.cranfield.ac.uk/execdev/topic/leadership), [featured learning](http://blog.som.cranfield.ac.uk/execdev/topic/featured-learning), [VIEW MORE](http://blog.som.cranfield.ac.uk/execdev/topic/featured-leadership/page/2) ## Talk to us about your world Call us on [+44 (0)1234 754500](tel:+441234754500) [Talk to us ↗](https://www.cranfield.ac.uk/som/executive-development/contact-us) [![cranfieldexecutivedevelopmentlogo](https://blog.som.cranfield.ac.uk/hs-fs/hubfs/cranfieldexecutivedevelopmentlogo.png?width=300&name=cranfieldexecutivedevelopmentlogo.png)](https://www.cranfield.ac.uk/som/executive-development)   - - - - - - © Cranfield Management Development Ltd - **[execdev@cranfield.ac.uk](mailto:execdev@cranfield.ac.uk)  ·  [+44 (0)1234 754500](tel:+44%20(0)%201234%20754500)**  ·  [Privacy Policy](https://www.cranfield.ac.uk/som/privacy-policy) ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://417879.fs1.hubspotusercontent-eu1.net/hubfs/417879/Knowledge%20Hub%20%2B%20Blog/CED_KH_v6.mp4", "dateModified" : "2023-05-12T11:14:23.676Z", "description" : "", "duration" : "PT1M13S", "height" : 1080, "name" : "CED_KH_v6", "thumbnailUrl" : "https://api-eu1.hubspot.com/filemanager/api/v3/files/thumbnail-redirect/50394867274?portalId=417879&size=medium", "uploadDate" : "2021-07-08T10:07:25.171Z", "width" : 1920 } ```