Key strategies for bouncing back from threats in your market

By Team BGP

How often do you take time out of the day-to-day of running your business to take stock of the changes in your marketplace? Some of us may attend an annual conference or read the industry press which will, from time to time, remind us of the changes that the industry is currently undergoing such as new entrants, acquisitions and new products or services offered by your competitors. Although the news can sometimes be hard to swallow, often it can also be reassuring

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How to start and survive the entrepreneurial journey

By Team BGP

So you've had a great idea for a business. You've done your research and you've set up your home office. But now what? How do you make it through year one? How do you make it to years three and five without becoming just another statistic on how many companies fail within their first years of trading?

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From inception to exit: interview with serial entrepreneur, Oliver Gleave

By Team BGP

 

Oliver attended the Business Growth Programme in 2010 whilst running his software company, Jupix. Having successfully built the company up, Jupix was later sold and Oliver focused his attention on founding a new business, Loop Software.

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Four things I learnt from taking a business growth course

By Team BGP

We recently had the honour of talking to Richard Goring, manager of Wiston Estate Winery in West Sussex, who completed Cranfield School of Management’s Business Growth Programme in May 2018. He shared his experience with us and gave us exclusive insight into the ways undertaking a business growth course has changed his life and the direction of his business.

When Richard initially looked to engage in self-development, his key motivation for joining the Business Growth Programme (BGP) was...

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How digital can help an SME Business effectively launch a product

By Guest Blog

Guest blog, provided by Sean Singleton, BGP Alumni, Managing Director at Your Favourite Story.

The beauty of digital marketing is it allows SME businesses to punch massively above their weight. However, it's not easy and requires effort and expertise.

It is becoming increasingly difficult for SME businesses to find new effective routes to engage customers at every level. As product lifecycles continue to decrease and brand loyalty is at an all-time low, businesses must re-examine marketing...

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8 Ways to use Digital Marketing to Grow Your SME Business

By Guest Blog

Marketing as a little fish in a big pond can be tricky, especially when many businesses are still determining how to effectively reach out to their target demographics.

Over the last 20 years, digital has become the main choice for lead generation, expanding business reach worldwide as well as creating innovative displays. SME businesses have begun to realise how important integrating digital marketing into their strategy is in order to survive in the competitive retail market. SME...

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